Easter “Garoto”

TINCAT STUDIO. PEDRO RICCI / SPIRIT / PINGUIM STUDIO
J.Walter Thompson has developed for "Garoto Chocolates" a new way to make children play chocolate egg hunt on Easter Sunday.

Using interactivity and smartphones, children are guided by the Easter Bunny himself, animated by SPIRIT Animation, visible on the screen of the device (from an app downloaded from the internet), which will give clues where the egg is hidden through text, picture or voice recording.